The secret to tripling your leads and skyrocketing your sales in less than a month is by mastering the Facebook advertising game. Whatever your digital marketing skill level, you can learn how to up-your-game in Facebook advertising thanks to this affordable, in-depth and easy-to-follow online course. 

Facebook is one of biggest social media platforms in the entire world. Brands, businesses, and users log in, network, and connect every single day, and if you’re not doing the same, you could be missing out on the chance to reach an audience of almost 2 billion daily users.

That’s where Fabian Lim comes in. With more than 20 years of experience behind his name, he’s got the insight, skills, and sheer talent that you need to learn how to advertise on Facebook in a way that pays.

This Facebook Marketing FUNDAMENTALS course is perfect for beginners and intermediate users who need help building an unshakeable foundation in advertising skills.

This course is for you if:

This Facebook Marketing FUNDAMENTALS video course, valued at $99, gives you more than just informational content. It arms you with proven real-life strategies and skills to win the Facebook advertising game. 

I will also connect you to a like-minded community of business owners and entrepreneurs who want to harness their Facebook advertising skills to grow, connect, and reach millions of people around the world! 

Here’s what you can expect from each part of this unique course.

Build Your Foundation

When it comes to learning how to advertise on Facebook, you need to understand what the Facebook advertising platform looks like and how it works. This means getting to know the AI and machine-learning tools that make this platform so special. 

Once you understand what goes on behind the screen, you can use your new knowledge to your advertising advantage!

Get A Window into The World of Facebook Advertising

Now that you know how it works, it’s time to test the Facebook Advertising platform out for yourself – but not before seeing how other businesses have done it before. 

This part of the course will show you how to set up and configure your account on the Facebook Advertising platform in no time.

Then, you’ll be able to get a risk-free and accurate insight into how it works by exploring three unique case studies from different industries and businesses. 

We’ll see how these businesses could use different Facebook advertising tips to drive sales, drive engagement, and drive conversions in an effective way. 

Create A Facebook Marketing Plan That Creates Killer Conversions

It’s not enough to know what you want to achieve. You need to be able to create a killer marketing plan that harnesses everything you’ve learned and helps you reach the right people at the right time. 

During this step of the course, you’ll learn how to create a marketing plan that converts.

Get Up and Running

It’s time for the training wheels to come off. During this stage of the course, you’ll learn how to set up and configure high-performance Facebook ads by setting up your Facebook Page and Business Suite. Each Facebook ad needs to be well designed, well written, and well on its way to reaching your target audience in a way that will make them want to smash the "Sign-Up" or “Buy Now” button.

Set Up a WINNING Campaign... Every. Single. Time!

Setting up a Facebook campaign isn’t rocket science, but it does take some skill and navigation to get it right. 

Whether this is your tenth campaign or your very first, you’ll learn how to build a high-quality Facebook Advertising campaign by using industry best practices. 

This course will share secrets like how to:

Optimize Your Results

Knowing how to advertise on Facebook is one thing, but truly understanding how your advertising campaign performed – and then optimizing it – are part of an entirely different ballgame! During the final, and arguably the most important stage of your course, you’ll learn how to evaluate your Facebook Advertising campaign results using different ad metrics and performance analytics.

It is a known fact that Facebook ad CPMs (Cost-Per-Thousand Impressions) are skyrocketing. This means it is going to cost advertisers more money to reach out to the same audience. 

This is why it is essential to have a deep understanding of not just how the Facebook ad system works, but also how to harness its artificial intelligence (AI) and machine learning (ML) capabilities to stack the results in your favor.

Below is an example of a recent two-week campaign where we were able to achieve a 34.02% Click-To-Lead conversion rate using Facebook Lead Ads. In other words, we were able to convert 82 leads from just 296 clicks!

We were able to turn this campaign into a winning campaign in spite of the high CPM of $51.20 due to several factors:

1) Good Product to Market Fit - Evidenced by High CTR (All) of 7.10% and High CTR (Link-Click-Through Rate) of 1.98% (double the industry average of 1% CTR)

2) Compelling Offer - Evidenced by High Click-To-Lead Conversion Rate of 34.02%

3) Audience Optimization (Testing different audience segments to find the best audience fit) - Evidenced by the under $10 cost per lead.

No matter what your Facebook ads skill level is, understanding these crucial fundamentals is the key to putting together a winning Facebook ad campaign - every time!

Learn how to achieve similar results when you enroll in our Facebook Marketing FUNDAMENTALS  course.

Deep-Dive & Acquire a SOLID FOUNDATION in Facebook Advertising with the Facebook Marketing FUNDAMENTALS video course. Developed by Fabian Lim, a 20-Year Digital Marketing Practitioner.

This Facebook Marketing FUNDAMENTALS course will take-you-by-the-hand and arm you with the right knowledge and strategies - even if you are a total beginner.

We'll start the journey with an overview of the Facebook advertising platform. You will then learn how Facebook uses Artificial Intelligence (AI) & Machine-Learning to aid advertisers and help us get better results.

Now for the hands-on part: You will be guided, step-by-step, how to set up and configure the components required to run ads on Facebook i.e. Facebook Page & Facebook Business Suite

It's now time to create a Facebook Campaign. You will learn exactly how to set up an optimal Facebook Campaign, Ad Set & Ad!

You will learn exactly which settings to use and how to configure each of these settings (including the why and how) every step of the way, during the Campaign, AdSet & Ad setup process.

Finally, you will learn how to review Ad Campaign effectiveness based on specific ad metrics and how to optimize your ads to improve performance and outcome.

Sign Up for Facebook Marketing Fundamentals Video Course Now and Get:

About Fabian Lim

Fabian Lim is a serial online entrepreneur with over 25 years of management consultancy & digital transformation experience. After a six-year stint with Deloitte Consulting, he spent the next 20 years in the digital marketing industry starting in 2001.

Today, he is Founder of WorldInternetAcademy.com & one of Asia’s foremost omnichannel marketing experts, having trained over 15,000 practitioners over the past 15 years worldwide; and LifestyleTradingSystem.com - the World's first 'earn-as-you-learn', ROI-based, Forex trading system.

He is also founding director of ClickMedia Pte Ltd, a digital marketing agency established in 2008 that specializes in omnichannel marketing - specifically Funnel Marketing, E-Commerce Marketing, Conversion Rate Optimization, Facebook Marketing, Google Search & Display, Search Engine Optimization, Content Marketing, Web Analytics, Usability Analysis, E-mail Marketing & Marketing Automation and Chatbot Marketing.

In 2016, he founded FlightSchool.sg - Singapore's first private flying school for aspirating aviators.

From Sept 2017 to Jan 2019, he led Yellow Pages Singapore on a digital transformation journey as Chief Executive Officer. In fact, in just 8 months, he turned Yellow Pages from a traditional print publisher into a profitable digitally transformed organisation.

His online marketing clients include multi-national companies, public sector organizations, and top regional and local brands in the telecommunications, high technology, education, and retail industries including Nanyang Technological University, Singapore Polytechnic, Estee Lauder, Asia Pacific Breweries, Bausch & Lomb, Fujitsu, Pet Lovers Centre, FarEastFlora.com, LunchActually, Natures-Glory.com & IDS Aesthetics amongst many others.

Fabian has travelled extensively and been invited to speak on stages alongside other esteemed entrepreneurs like Sir Richard Branson, Chris Gardner (Author of Pursuit of Happyness), Adam Khoo, Joey Yap, and many others.

Fabian has been extensively featured in top news media and publications like The Sunday Times, Business Times, Channel News Asia, NTV7, 8TV, Straits Times Razor TV, The Star, New Straits Times, Sin Chew Daily, Lian He Zao Bao, Wan Bao, Omy.sg, My Paper, UWeekly, The Peak Magazine, Exquisite Magazine, Utusan, and Faces Magazine.

He holds a Private Pilot License with Single & Multi-Engine Airplane (Instrument) ratings awarded by the FAA, USA. He also holds an EA-500S jet rating, which allows him to fly the Eclipse 500 jet under single-pilot operations.

DEVELOP A SOLID FOUNDATION IN FACEBOOK ADVERTISING STARTING TODAY!

Master the fundamentals of Facebook advertising now by ordering the Facebook Marketing FUNDAMENTALS video course by Fabian Lim and sky-rocket your leads and sales...

ORDER YOUR COURSE TODAY FOR ONLY $99 100% FOR FREE! »